This week, we continue with our recent themes: building a personal enterprise and the growing trend of unretirement.
The question is: where does building a personal brand play into all of this?
Do you need to build a personal brand to build a personal enterprise?
Are they the same thing? (No.)
Do you need it at the beginning in our social media-conscious world, but are you then able to ditch it later once the demands of a personal brand are no longer necessary to serve the ends of the enterprise?
There aren’t many people more qualified to discuss this topic than Brian Clark and Paul Jarvis. Both have built successful personal enterprises, each without leaning fully into the personal brand identity that so many digital entrepreneurs focus on.
What can we learn from their examples and experiences? In this episode, we find out.
We also discuss two meaty headlines — the controversy at Basecamp and the trouble with entrepreneurship culture — and answer some listener questions.
Watch the replay of week’s episode:
Links
- Paul’s first appearance on the show: How to Onboard New Clients the Smart Way with Paul Jarvis
- Paul’s second appearance on the show: The Power of the Company of One, with Paul Jarvis
- Fathom Analytics
- @pjrvs
- Breaking Camp (The Verge)
- Silicon Valley’s Secret
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