Well, I'm home from the tropical Philippines, and right in the middle of a spring blizzard in Boulder. Talk about a radical change in climate (but I'm actually enjoying the snow).
As always, I've got a bunch of hand-picked content from around the interwebs that I think will help you and your business. Plus, don't forget our two weekly podcast episodes of the Unemployable show.
One of those episodes features Omar Zenhom of the $100 MBA. He not only left the world of traditional education to achieve more on his own, he advocates that unemployable types can get a better education outside of the traditional ivy-covered walls of academia.
Plus …if you're interested in the business of entrepreneurial education yourself, you should check out the course I'm currently teaching on creating an online training business. You can even sample the initial lessons for free:
Keep going –
Why Teaching is the Key Entrepreneurial Opportunity of the 21st Century
In stark contrast to the dedicated souls who teach our children, the opportunities for entrepreneurs in the online training space are incredibly lucrative. And it makes sense that we’ll see people defect from traditional roles to entrepreneurial education.
Three Keys to Effective Video Marketing
Video is the most popular form of online content. And YouTube is the world’s second largest search engine. Amy Schmittauer shares the keys to creating effective video content for marketing your business — and not one of the tips involves buying expensive gear.
Level Up the Dream
What could be better than having total control over your schedule, freedom to do the work you’re most passionate about, and the potential to make money while you sleep?
Plan to Win
The reason content marketing can fail is not because it doesn't work, it's because some don't have a strategy for how it's going to work. A whopping 55 percent of practitioners are unsure what success looks like because only 32 percent actually have a documented content marketing strategy—down from 35 percent last year.
Easter Egg Productivity
Trello, Asana, Evernote, Todoist, Slack, and Google Inbox are all some of the very best productivity tools. And they just so happen to be packed with a ton of hidden features.
Some people think that to create a product, you've got to pull something completely original out of thin air. Most of our successful products and services, however, came from my own dissatisfaction (and the dissatisfaction I observed from others) with existing products.
Remote teams are getting serious attention these days … even the esteemed Harvard Business Journal is singing the praises of getting the best talent no matter where they live. Here are some tips for making it work for you.
I Feel Your Pain
Empathy is key to great customer support, but beyond the buzzword, empathy is tough to muster on demand. What’s more, science proves that it’s not possible to be empathetic all the time.
Funds and Games
“When your small business is ready to get bigger, funding that growth can be a challenge. Success depends on doing a thorough assessment of how much profit your company is earning, how much capital it needs to get to the next level and which potential funding sources—bank loans, venture capital investments or your own pockets—are most viable for your situation.”
No Show Problems
The downside scenario of building your virtual dream team involves hiring someone to get something done, and they don't deliver as agreed. Here's a crash course on things to consider to get the ball back to rolling with outside contractors.
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