The very first Internet buzzword, going way back to the 1990s, was community. As the online world moved forward, things became more tribal than communal, but the idea that the Internet allows like-minded people to come together is profoundly true (in good and bad ways).
For those running businesses online, community is a dual concept. There’s the community that you lead, and then the community you belong to for guidance and support.
For the last decade, online education and business coaching were supposed to be the solutions to getting what you need to effectively run and grow your business. And while that’s partially true, the “company of one” can prove isolating to many who are living the dream.
Tara Gentile recognized the problem, and did something about it. She’s with us today to discuss CoCommercial, her community for coaches, consultants, freelancers, and startup founders.