On Unemployable, we talk a lot about leveraging virtual teams and collaboration in order to achieve more. And we talk about building an audience that allows you build a bigger business than you could otherwise.
After all, as my friend Hugh MacLeod of Gaping Void says, “Meaning scales, people don’t.”
In contrast, there’s the macho world of startups – where tech bros aspire to build the next billion-dollar unicorn. It’s a culture of go big or go home – usually driven by investors who need scale to get a return.
Is it okay not to scale? To just do great work that matters to the people you serve?
Of course it is.
In this episode, you’ll hear about our own philosophical struggles with whether Rainmaker Digital should “go big or go home,” and what we’ve decided at this point. Plus, a special appearance by Seth Godin.