If someone offered you a crisp one dollar bill in exchange for two quarters, what would you do?
You’d hand over the two quarters without hesitation, right?
And what if you had the opportunity to exchange two quarters for a dollar bill over and over again … would you keep doing it until you ran out of quarters?
You’d even take some of the dollars you’ve accumulated, go to the gas station for change, and keep trading 50 cents for a dollar for as long as you possibly could, right?
And that’s the underlying theme of today’s 7-Figure Small episode.
We’re also exploring how to leverage a client services business not only into plenty of high quality clients … but also how to intentionally move beyond clients into productized services and digital products.
Listen in below.
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