Back in 2006, Gary Vaynerchuk started a daily video show that turned wine criticism on its head. More importantly, it took his family wine business from $3 million-a-year to a $60 million-a-year ecommerce juggernaut.
From there, Gary did something that surprised a lot of people, including me. He started a digital marketing agency called VaynerMedia.
Wait … what? Why would someone who could move that level of product want to build a service business? Isn’t that going backwards?
Not so fast. As you’ll hear in this candid interview, Gary’s plan involves what has now become familiar to Unemployable listeners – doing this thing now in order to set the stage for bigger and better things down the road.
In other words, true entrepreneurs are always playing the long game. Listen in for amazing insights from one of the most outspoken advocates for the unemployable.
And if you like what you hear, please leave a rating or review over at iTunes to help the show … thank you!
Keep going –
Gary Vaynerchuk on Playing the Long Game
Burning it Down
Usually we maintain the business we have while we move in a new direction. Michelle Warner decided to simply delete her current business to reinvent herself. As crazy as that may sound, that’s exactly what I did just before starting Copyblogger.
I Approve this Message
Do you ever find yourself with a list of email subscribers, only to not know what to say or when to say it? There is one simple way that content marketers and digital entrepreneurs can develop their relationships with their email subscribers.
Google Loves Evernote
Evernote and Google today announced a partnership that lets you access your Google Drive files directly in Evernote. The new integration, which is still in beta, is available in Evernote for Android and in the Web app, but only using Chrome. Evernote said other platforms will follow “soon” but didn’t commit to a timeframe.
When you’re building a new product, you need to help customers understand the value your product delivers – fast. But what your product is, and what it does, can mean very different things for different people.
The Business Side
You’re great at your skill, it’s what you do. If your business side isn’t great at what it does you might find you just created a needy job, not a livelihood.
We all know what bad customer service looks and feels like. We hate the customer service rep that is just going through the motions without any sincere care for the customer. But what happens when a person has a good attitude, but just can’t deliver the service we want and expect?
Last week I told you about the ability for non-accredited people will be able to invest in entrepreneurs through equity crowdfunding starting May 16. Equity crowdfunding is when entrepreneurs sell a piece of their companies in exchange for cash. Here’s more detail.
Loving the Retainer
The goal of this guide is to not only convince you why the traditional idea of retainers is flawed, but to provide you with a formula you can use to sell your current, future, and past clients on hiring you on an ongoing basis.
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