We're at a strange time in history. And that beings opportunity.
Giant tech companies now rely on algorithms to tell us what's important. Problem is, the algorithms aren't that smart yet, they're exploitable, and “popular” doesn't equal “important.”
On the other hand, people need help discovering the information that matters to them more than ever. But the trust in the tools offered us by Facebook and the like is at rock bottom.
Enter the human brand. Not your personal brand — that will work itself out just fine. Instead, you need to build a brand that reflects the aspirations of your intended audience, and unifies them with you in a very human way.
This week, Jerod and I discuss the immense opportunity this presents for entrepreneurs and freelancers. Tune in below for the details:
Also this week, Kat asks an important question … and you may be able to guess the answer. But you still want to take a look at why job boards are not all they're cracked up to be:
Keep going –
unemployable: curated by kat
As a business owner, you're responsible for driving new business efforts. But what sets successful business owners apart from others is their understanding of sales. These tips from sales professionals will help you step up your business development game.
You know the feeling: You've been struck with an awesome idea, and from there it snowballs into something you can't stop thinking about. That obsessive nature that often comes with passion projects can lead to burnout if you're not careful.
6 Reasons We Make Bad Decisions, and What to Do About Them | Harvard Business Review
From figuring out what to watch on TV to whether or not you want to work with a client, the decisions we make determine our life. If you feel like the decisions you've been making lately aren't so great, this article may have the answers you're looking for.
For some solopreneurs, traveling last-minute is an easier way to see the world than planning months in advance. If you're tired of just dreaming of exploring the globe, check out these helpful tips.
Let me know what you think about this week’s roundup on Twitter or email me at email@example.com! Also, be sure to tune in to the latest episode of the Unemployable podcast.
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