Greetings! I’m writing to you from up in the air, headed to Nashville for the big annual WordPress conference.
We’ll be closing out the year with two great podcast interviews in December. One is on smarter online advertising with Perry Marshall, and the finale for 2017 is a great chat with Mike McDerment, CEO of Freshbooks.
For this week, though, I’ll leave you in the hands of my business partner Sonia Simone. She’ll walk you through her process of knowing when you’ve got a killer idea for a piece of content that will help grow your business.
Keep going –
unemployable: tools
BackUpBuddy | Backup your WordPress site to protect your online work.
BackupBuddy is a ‘must have’ tool for any WordPress site owner because backing up your content is how you’ll avoid painful heartache in the future. You’ll kick yourself if you lose your site and your content because you failed to create an effective strategy to backup your work. Backup your site today. (Affiliate)
unemployable: content
How to Recognize a Great Content Idea (Audio)
It’s hard enough to come up with ideas — but when we do, how do we know they’re any good? How can we evaluate our ideas and make sure we’re choosing the ones that will create the best content? Listen in to hear Sonia share her top tips on this week’s episode of Copyblogger FM.
Facebook Ad Custom Audiences: Retargeting Those Who Know You
Facebook Ads can be powerfully profitable for your business (when you do it right). And one of the easiest ways to avoid wasting your money is to focus on people who already have a relationship with your business. Listen in to discover how to retarget your existing audience, and how you can create custom campaigns that will move them into your sales process.
The Complete Guide To Building and Managing Remote Startup Teams (Text)
In recent decades, we’ve witnessed a revolution when it comes to how and where people work together. Remote work tools like Slack, IM, and even email have fueled multimillion-dollar businesses whose team members have rarely, if ever, met in person. In this comprehensive guide you’ll discover how to start, grow, and manage a thriving remote team for your business.
How to Get 1000 Fans on Facebook (Without Spending Money on Ads) (Text)
If you’re on a low budget (or have no budget at all), how can you reach that first sweet milestone of getting your first 1000 fans on Facebook? Here are 11 strategic tips to help you break through the noise and build your audience from scratch, without breaking the bank.
How to Bring Your Content Back to Life with a Quick Audit (Text)
Not everything you write is going to stay relevant forever – but that doesn’t mean your older or outdated blog posts are worthless. In this post, you’ll discover how to implement a content auditing plan that isn’t a huge pain to keep up with.
The Mindset of Charging $5 vs $500 (Video)
Knowing what to charge and feeling comfortable with your prices are huge frustrations for freelancers and entrepreneurs alike. In this short video, Ramit Sethi demonstrates how a simple mindset shift can boost your confidence in your value and have you charging what you’re worth.
How Can a Startup Protect Trade Secrets? (Text)
You’re starting a business because you’ve got some great, new ideas. So how do you protect those ideas once you’re in business? From intellectual property laws to non-disclosure agreements, there are quite a few legal options for protecting trade secrets.
unemployable: joining
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