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Unemployable

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Trudi Roth

About Trudi Roth

Trudi Roth is a writer and marketer who helps people and brands express themselves authentically, grow their business, and thrive in an ever-evolving, digital-first world. Learn more about her on her website.

Upwork vs. Fiverr: Which One Is Better for Freelancers? [2022]

I’m going to make a bold statement, regardless of whether you think you’re already making the most of the $1.2 trillion freelance economy: Every freelancer must take a good look at Upwork vs. Fiverr. I say this with love and also from experience. Despite having a nearly three-decade career in marketing with the last 10 …

Continue reading...Upwork vs. Fiverr: Which One Is Better for Freelancers? [2022]

The Art and Science of Creating a Freelance Portfolio Website

Once upon a time, before there was digital anything, creative types used to haul their freelance portfolio around in a binder or folio box to show their work to prospective clients or employers. Luckily for all of us, scrapbooking prowess is no longer a prerequisite for successfully going freelance. And the opportunity to strut your …

Continue reading...The Art and Science of Creating a Freelance Portfolio Website

Setting Tangible Business Goals (and How to Actually Reach Them)

Every professional person understands the importance of setting business goals. But establishing, never mind achieving goals, can be, well, intimidating. So, where do you start when there is a crush of priorities from biggies like finding high-quality clients to more modest goals like figuring out how to set up a home office in a small …

Continue reading...Setting Tangible Business Goals (and How to Actually Reach Them)

The Best Email Marketing Services for Freelancers and Entrepreneurs

If you’re planning on building a sustainable business, then topping the list of smart moves is to figure out the best email marketing service for your business. Want proof? If you ask Unemployable founder and serial seven- and eight-figure digital entrepreneur Brian Clark his secret to finding enough of the right clients, he’ll tell you …

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How to Increase Creativity: 12 Hits of Inspiration for Burned-Out Freelancers

If there’s one thing you can do to help ensure your business’ vitality, it’s giving some thought to how to increase creativity. Sounds like fun, doesn’t it? Certainly beats brushing up on bookkeeping. (Although we got you there, too, with a juicy post about the best accounting software for freelancers.) But actually, being a creative …

Continue reading...How to Increase Creativity: 12 Hits of Inspiration for Burned-Out Freelancers

Client Gift Ideas for Freelancers

As a small business owner, periodically, you’ll find yourself wracking your brain for great client gift ideas. Holidays are a given, but there are also plenty of other times when it’s appropriate to show clients and others in your network your appreciation for their business. Selecting just the right thing can be tricky. After all, …

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The Essential Web Conferencing Tools for Freelancers

Web conferencing tools are something that new freelancers may not think they need — or better yet, may not even think about until they need to use one. After all, a big reason for going freelance is to escape time drains like meetings. But in our post-pandemic world where the word “zoom” is synonymous with …

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What to Do When a Client Doesn’t Pay [Plus Email Templates]

Here’s something that could be the #1 entry in the freelancers’ playbook: What to do when a client doesn’t pay. That might seem harsh, but research shows that nearly 40% of freelancers have experienced getting stiffed at least once or twice. And almost 10% say that it’s happened multiple times. Plus, not getting paid on …

Continue reading...What to Do When a Client Doesn’t Pay [Plus Email Templates]

The Best Home Office Supplies for a Clutter-Free Space

Without the help of some ingenious home office supplies, it can feel like you’re drowning in chaos. Like any other room, home offices are prone to an overflow of clutter that silently seeps into your lifetime and time again. If this sounds like a sink or swim scenario, it is. According to a study from …

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Setting Boundaries with Clients: Everything You Ever Wanted to Know (But Were Afraid to Ask)

Client horror stories circulate through the freelancing world, ranging from tamer tales to straight-up diabolical deeds — evidence that when it comes to setting boundaries with clients, most of us need help. For example, you hear things like, “They kept asking me for more, more, more, and it was all out of scope.” Or one of …

Continue reading...Setting Boundaries with Clients: Everything You Ever Wanted to Know (But Were Afraid to Ask)

42 of the Best Freelancer Tools to Save Time and Keep You Organized

As a company of one, leveraging technology with digital freelancer tools is a no-brainer for staying on top of your business. When you’re setting business goals, smart tools can help you become more organized, multiply your time, and solidify the backend of your business. This, as a result, allows you to focus more of your …

Continue reading...42 of the Best Freelancer Tools to Save Time and Keep You Organized

How to Attract the Right Clients

Finding enough of the right clients — meaning they pay on time, respect the boundaries you set, and are genuinely great to work with is difficult. Even finding any client can be a challenge. But I’m not saying that to discourage or scare you. Attracting and working with high-quality clients is something you absolutely deserve. You …

Continue reading...How to Attract the Right Clients
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