While rank-and-file employees worry about being replaced by artificial intelligence and automation, solo business owners are always looking to technology to lighten the load. But what will that mean for the critical human side of our business?
This week I’m chatting with Jason Miller, a digital marketing veteran who has worked at Marketo, LinkedIn, and Microsoft. Jason has been on the front lines of the automation and artificial intelligence business revolution for over a decade, and his message is music to the ears of creative entrepreneurs and freelancers who want to create outsized impacts with emerging technology.
The idea is that advanced technology will free us up to focus on the uniquely human aspects of our businesses, and that will center around enhanced creativity. It’s a human quality so distinctive, differentiating, and valuable that it actually becomes more important the closer technology comes to mimicking it.
Artificial intelligence and the Highly Creative Solo Business
Down below, will you be better prepared for the future after the current crisis? Plus, how to go direct to consumers, four ways to build passive income, and designing your post-COVID life.
Keep going –
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“Depending on how you respond, a societal and business crisis can be seen as a terrible destroyer only or it can also be seen as a new opportunity for resilience and regeneration. With the right mindset, any crisis can be viewed as an invitation to make our businesses and our world better.”
How to Adopt the Direct-to-Consumer Model | Inc.
Selling through third-party merchants like Amazon has advantages, but they come with one major drawback: You don’t own your customer data, and you don’t control the relationship with the customer. For more on creating that direct relationship, take our free Next Level 7 audio course.
4 Ways to Build Passive Income While COVID Has Your Clients “On Hold | AND.CO
Around 96% of freelancers anticipate a disruption in business over the coming months. That’s a bit scary. While some of your clients are putting their spending on hold, you should consider branching out and exploring other revenue channels you can build into your freelance business plan.
What Brings Out The Best In You? | Seth Godin
Weddings have been postponed. Concerts have been pushed. Travel plans have been canceled. Choosing to change how you view your current situation, no matter how hard it may be, can make all the difference.
How to Design Your Post-COVID-19 Life | Fast Company
“Some people may decide that they don’t want to go forward in their vertical, and it’s time to make a switch, she says. “Others may decide they really like what they’re doing but want to change the way they go about doing it. A gut check can help spur you on to better things or make a shift and do something else.
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Let me know what you think about this week’s roundup on Twitter or email me at kat@unemployable.com! Also, be sure to tune in to the latest episode of the 7-Figure Small podcast!
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