A few weeks back, we looked at a process that you can use to transform your business. The example I gave was for a freelancer to “productize” an aspect of their services into a neatly packaged product with a defined scope and pricing.
I also pointed out a benefit that goes beyond escaping the trap of billable hours — you’re creating a company that could be acquired. That’s what happened when WP Curve was acquired by Go Daddy, and today WP Curve co-founder Dan Norris joins us to talk about how he created his former company.
Dan was initially interested in software-as-a-service, but struggled to get traction. It was at that point that he latched onto a recurring revenue model like SaaS, but with a service performed by WordPress developers across the globe.
Listen in for more details. And find out what this restless entrepreneur is up to next.